- Title
- Does Loyalty Make Customers Blind? The Impact of Relationship Quality on Channel Members' Attributions and Behaviors Following Negative Critical Incidents
- Creators - without role
- David Vidal - Université de Montpellier
- Publication Details
- Journal of Business to Business Marketing, Vol.19(2), pp.97-128
- Identifiers
- 9943418309311
- Academic Unit
- Montpellier Recherche en Management - MRM
- Language
- English
- Resource Type
- Journal article
- Local Fields
- hal-01992759
Journal article
Does Loyalty Make Customers Blind? The Impact of Relationship Quality on Channel Members' Attributions and Behaviors Following Negative Critical Incidents
Journal of Business to Business Marketing, Vol.19(2), pp.97-128
04/2012
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