- Titre
- Is a prediction request efficient to reduce meat consumption? A study of self-prophecy effect through psychological discomfort and guilt.
- Créateurs - sans rôle
- Bing Bai - Montpellier Research in Management - MarketingLaurie Balbo - Institut de Recherche en Génie Civil et MécaniqueMarie-Christine Lichtlé - Université de Montpellier
- Colloque
- 7th World Social Marketing Conference (Brighton, United Kingdom, 05/09/2022–07/09/2022)
- Identifiants
- 99190903409311
- Unité académique
- Montpellier Recherche en Management - MRM
- Langue
- English
- Type de ressource
- Conference proceeding
- Champs locaux
- hal-05499573
Acte de colloque
Is a prediction request efficient to reduce meat consumption? A study of self-prophecy effect through psychological discomfort and guilt.
7th World Social Marketing Conference (Brighton, United Kingdom, 05/09/2022–07/09/2022)
27/10/2024
Indicateurs
1 Consultations de la notice